Skater Boy
Yoni Ettinger, aka my awesome husband is a skater boy. He is also holding skate camps for kids to pass off talent to the next skater generation. As part of the camp I started branding the graphics for fliers, stickers and t-shirts….. merchandising :)
My inspiration is again the wonderful Norman Rockwell. Especially his work on the Saturday Evening post, as you would notice with the composition and Typography. I love Rockwell’s Naive all American style, I wanted some innocence in the illustration and sense of whole-hearted goodness. Not to mention some holiday atmosphere, since the camp’s date is near Christmas / Hanuka.
Sticker Graphics, The Logo was Yoni’s idea. The thought behind it is obviously facebook related. Facebook is the meeting ground of all these skater loving kids, whenever a new skate video comes out, or a Trick tutorial by Yoni….facebook is where it all goes down, hence the saying Yoni came up with…”The Like force”, it actually sounds better in Hebrew : כח הלייק
Stickers all stacked up….I like collections of stuff , it’s very soothing.
Work in process, from the photo i took to the final product




